Network Marketing

I used to think Multi-Level Marketing was bad. All of it. All the companies. My parents joined one and had a terrible experience, and several people pitched me over the years. Very pushy. I joined one a few years ago, and was told to be pushy.

I'm not pushy. I don't believe in pushy.

As you might read in my blog, I am an Instructional Designer by trade. I was given the assignment to develop a course of instruction that would teach people how to be successful in Multi-Level Marketing companies, so off I went to do research. I found an organization, Mentoring -for-Free, that convinced me that Multi-Level Marketing is by itself not bad or evil. There are scams and unscrupulous people, but if you have the right information you can choose a good company to join and you can find success. I joined Mentoring-for-Free, and promote it.

Mentoring-for-Free is not an MLM. It is a teaching organization that will train anyone from any company. There are even parts of the training that are relevant and open to people who want to succeed in other industries - not MLM at all. If you are interested, click the image to the right and download the eBook, Success in Ten Steps.

If you do, you will learn that only 15% of the general population likes pushy and thinks a pushy salesman is a good one.

My mentor, Michael Puskas, has as his "day job" a sales job. He has been in traditional sales full time for over 15 years. He has been very successful. He taught me yesterday that his success comes from not being pushy, but by finding the true need of potential clients and offering a sincere, valuable solution to their need. "They sell themselves," he says.

The same goes for Internet Marketing. You see a lot of hype on the Internet. Hype must work, because like spam, it would cease to exist if it didn't work. But I couldn't sleep at night if I used hype in promoting my network marketing (MLM) business or on my websites. Not only do I not like pushy, I think it is wrong. At least when it results in a customer buying something they don't really want, that isn't what is promised, or isn't what they really need.

It is possible, and in my opinion more lucrative in the long run, to present what you have to offer and let people sell themselves. If your product or service is of value, it will happen value is always rewarded. Your marketing purpose is to get potential customers to see you. You need them to see you often enough to remember you. This way, in the moment when they realize they need what you offer they will then buy you. This is the source my pen-name for this blog. I say buy "you" because people buy people, not stuff. If they are going to buy stuff they will go to Wal-Mart or Amazon.

You can get people to see you, remember you, and buy you without being pushy. Here are some sound tips to sponsoring.